Fashion Branding

Apparel branding that lives past the first drop.

A full fashion branding system — primary lockup, monograms, hangtags, woven labels, packaging, and the typography and color foundation your collection sits on.

Apparel branding that lives past the first drop. — by PLS Designs, luxury streetwear and apparel design studio

What's included

  • Primary logo, monogram, and secondary marks
  • Hangtags, woven and printed labels
  • Packaging, polybag, and shipper direction
  • Typography system and color palette
  • Brand guidelines document
  • Social and lookbook templates

Branding for apparel is different from branding for software — the logo lives on a label, a stitch, a print, a tag. We design for those surfaces first, then translate the system to digital.

Works as a standalone engagement or as the identity layer of a full clothing brand development project.

Ready to build the next drop?

Direct designer communication, manufacturer-ready files, commercial-use rights.